IMPROVEMENT OF INFORMATION SUPPORT TO PROMOTE THE ECONOMIC ADVANTAGES OF ENERGY SAVING UNDER THE CONDITIONS OF MILITARY CONFLICTS.

Energy consumption is the most important strategy for improving economic efficiency and decarbonization. State energy saving measures aimed at promoting changes in sustainable habits and procedures can significantly save energy consumption. Information support for promoting the economic benefits of energy saving under the conditions of military conflicts needs more attention. The leading methodological tools were the methods of observation, comparison, as well as historical method. The research reported here showed that the aggression on the part of the Russian Federation required states to urgently improve the system of implementation of national information policies in order to increase the level of energy saving and energy efficiency. The EU’s plans to reduce energy consumption “Play your role” and “Save energy” are aimed at informing the public about the need to contribute to energy saving processes. It is proved that currently in the EU, 80 % of member states ensure the effective implementation of new state campaigns for information support to promote the economic benefits of energy saving. Awareness-raising campaigns such as EPAH, I Have Influence, Green Ambassadors, EU4Energy’s energy awareness campaign in collaboration with EU NEIGHBORS east are noteworthy. This activity and the set of energy labeling measures ENERGY STAR and EPREL can become the basis for the implementation of public education programs at educational institutions during the period of military instability in Ukraine. A promising vector of further scientific research will be the analysis of the practice of implementing information support to popularize the economic benefits of energy saving on the territory of Ukraine during the aggravation of the military conflict on the territory of the state [ABSTRACT FROM AUTHOR]

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